ABH Mobile Detailing

All By Hand
Identity System

Leading mobile detailer in California.

At All By Hand, we treat your car like it’s our very own. Our team of professionals uses only the highest quality products to color correct, detail and protect your vehicle. We evaluate your vehicle and make recommendations that will extend the life of your vehicles paint and finish. When you come to us for detailing, we tell you how we’re going to treat your vehicle before we get started, so if you have any questions - go ahead and ask. We’re here to listen.

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At All By Hand, we treat your car like it’s our very own. Our team of professionals uses only the highest quality products to color correct, detail and protect your vehicle. We evaluate your vehicle and make recommendations that will extend the life of your vehicles paint and finish. When you come to us for detailing, we tell you how we’re going to treat your vehicle before we get started, so if you have any questions - go ahead and ask. We’re here to listen.

Our goal was to redesign our clients entire identity system. They have been in the mobile detailing business for over 27 years. Their branding was in need of a redesign, and the client was open to a cleaner and more modern logo. The inspiration for the logo was centered around the tools they use on a daily basis, and it was important to the client to include. Their primary tool is an orbital buffer, and they wanted an iteration of it included in the overall look. The use of logo type and mark serves a dual purpose because the mark can be used on its own, or as a complete system.

We created an identity that serves many purposes for our client. The big push was branding, and creating a visual system that leans heavily on graphics and photography to create a premium brand that caters to a high-end clientele. 

The end product was a clean and fresh identity system that took this long standing and successful detailing company to the next level. We created the Stationary, Logo and Mark, Website Redesign, and vehicle and clothing mockup.

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